About us



Campaign Research Inc. is a full-service marketing research and intelligence, strategy and data services company.  

We provide strategic council and implementation support to a wide variety of clients in politics, public affairs, energy, emergency services, healthcare, aviation, agriculture, waste management, financial services, and manufacturing.



We serve our clients with a team of highly specialized researchers, strategists and tacticians supported by an army of data capture and collection agents who use the latest telephony and online data capture, analysis and visualization tools.  Together our team makes our clients' complicated challenges quantifiable, and solvable. 


Campaign Research is proud to be a MRIA Accredited Gold Seal Corporate Member. As a member we ensure that we are delivering world-class professional market research standards for our clients by delivering actionable results.

Eli Yufest , Chief Executive Officer

Eli has a long and respected track record in the marketing research industry, having served as the Insights Lead for Whirlpool Canada, Account Executive at The Nielsen Company, Research Manager at Ipsos, as well as marketing and brand management experience with Johnson & Johnson. 


He brings extensive knowledge and experience in brand and advertising tracking, customer satisfaction, shopper insights, customer Path to Purchase studies and many other disciplines in marketing research. He also brings strong knowledge of data collection processes and a wide range of data analysis techniques. Click Here To Contact

                              Nick Kouvalis, Principal

In 2004, Nick Kouvalis started one of Canada’s first cloud computing fully virtual “at home” call centre businesses.  In 2008, he merged that call centre business with and joined Campaign Research.  At Campaign Research Nick oversees strategic planning and implementation of advocacy campaigns for clients in highly regulated industries.  Nick served as chief strategist and pollster for the 2014 John Tory Campaign for

Mayor of Toronto.  In the 2013 British Columbia Provincial Election, Nick was on Premier Clark’s BC Liberal campaign team involved with focus groups that informed the campaign messaging and strategy.  Campaign Research also conducted regular polling for the BC Liberals.  Nick was campaign manager to Rob Ford’s 2010 mayoral campaign that was called by a major Canadian news magazine “perhaps the most improbable election victory in recent Canadian history.” To contact Nick directly please Click Here To Contact

                             Richard Ciano, Principal 

Richard is the founder and a principal at Campaign Research Inc.  Richard is a noted Canadian expert in public affairs research, working for a number of high profile clients and causes over 15 years as marketing researcher.  He has conducted and supervised hundreds of complicated full-scale qualitative and quantitative research studies for clients in a variety of industries including politics, public affairs, healthcare, aviation, energy, infrastructure, and mining.  He is frequently quoted in media on these topics.  Richard has also served as National Vice President of the Conservative Party of Canada and President of the Ontario Progressive Conservative Party in a volunteer capacity. To contact Richard directly please Click Here To Contact


John Corbett - Vice President:



John has been a market researcher, strategist and pollster for over 30 years, working at Ruston Tomany & Associates, The Gallup Poll, Research Dimensions and Forum Research, as well as running his own consulting firm, Corbett Communications. As Vice President at Campaign Research Inc, John manages the Campaign Research Poll.


Liz Scott - Administration & Compliance Officer:


Liz is a graduate of Queen’s University and a former Parliament Hill staffer with experience in office management, public policy, and election campaigns.  She oversees Human Resources and is responsible for ensuring that Campaign Support and its clients remain compliant with the highly regulated environments surrounding telecommunications, direct marketing, and political activities.  

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Ben Sandiford - Data Analyst:


Ben is a passionate and results oriented research analyst at Campaign Research. A CMRP holder, he graduated the Research Analyst Program at Georgian College With Honours. Ben specializes in providing insight and analysis on research data to meet our clients needs. His analysis on trends, challenges, and best practices helps Campaign Research create strategies and tactics that deliver value to our customers.

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